Definition: Search Engine Optimization, also known as SEO, is the art and science of making web pages attractive to the search engines.
The better optimized the page is, the higher a ranking it will achieve in search engine result listings. This is especially critical because most people who use search engines only look at the first page or two of the search results, so for a page to get high traffic from a search engine, it has to be listed in those first two pages.
So search engine optimization focuses on techniques such as making sure that each web page has appropriate title tags and meta tags, and that the keyword or key phrases for the page are distributed throughout the content in a way that the particular search engine will like.
Search engines find and catalog web pages through spidering software. Unfortunately, not all search engine spidering software works the same way, so what gives a page a high ranking on one search engine may not
-- This message may have been cut off and the rest will only be shown to members. To become a member, click here --