If you somehow mention site in your signature, so watches site, then I can tell you if it REALLY competitive niche, REALLY REALLY. You already know this I bet. In the moment it can be compared to even casino, adult, dating, webhosting.
If you ever plan to mantain extensive link campaign then I can help you with link building part. I have manually collected big database of sites during year I worked with other jewelry and watches sites which going to exchange.
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